Boomer’s Blog

At exactly noon EDT Aug. 13, Preston Ely is issuing 987 copies of his limited-release home study course: “Probates By Preston.” This is the first time since May that this widely-lauded, yet sometimes controversial material has been available at any price. The sale ends when they’ve sold all 987 copies, or on Aug. 20, whichever comes first.

Act Now for your Chance to Win Free E-Mentoring Services
Preston tells me that he has pledged to provide the first 100 people who sign up for “Probates by Preston” with personal email mentoring services.

To get your chance at some quality, one-on-one time with Preston, go to this site and promptly at noon EDT, refresh your screen and check out what Preston has to say about his awesome launch.

The Elusive Preston Ely
So who is Preston Ely? Preston attributes much of his success to self-education, and will be the first to tell you that college was definitely not for him. After enduring the upheaval that came with his cubicle meltdown, divorce, foreclosure and an identity crisis in his mid-twenties, Preston overcame his fears and finally found himself, and prosperity in Real Estate Investing (REI).

Preston teaches more than real estate principles, Preston teaches lifestyle principles. Though the lifestyle Preston portrays in his well-coordinated and beautifully executed media and marketing campaigns may not hold the widest appeal for everyone, it clearly has earned Preston a great deal of buzz in the business.

All Aboard! Preston and the Crazy Train
In some circles, Preston’s mass media prowess was earned him iconic status. While in others, his ostensibly pimpish MTV persona has garnered contempt and sometimes even disdain. (Remember how your parents felt about Alice Cooper? Ozzy Osbourne?)

Everyone it seems, has a strong opinion about Preston, but I’m writing this post to focus on the man’s REI tools, not his persona. Or what he may or may not choose to with wild game, cameras and cocktail servers  during his  down-time.

Why all the Hoopla about Preston?
His strategies and techniques are solid and they work. For less than $300, his “Probates by Preston” home study course is hard to beat. Though its written materials appear a little rough around the edges, the course’s audio and video content are spot-on when it comes to defining and refining your Probate Investing strategies.

Probates by Preston Snapshot
Here’s a brief snapshot of what you can expect to learn from Preston’s home study course. If you want additional info, check out Preston’s free ebook, “Instant Probate Profits” to learn more about the contents of this home study course.

Home Study Course Highlights

• A compelling introduction to Probate REI,
• Cutting-edge info on how to pump-up your lead generation,
• Writing the perfect, pressure-free letter and sending it to the right people,
• Finding your own REI path of least resistance and
• How to cultivate relationships with attorneys involved in probate estate cases.

Why Probate? Why Now?
Your approach to generating leads has a lot to do with your approach to life, Preston says. There are lots of strategies and market approaches out there and each entrepreneur must find his or her own particular niche.

For those who’ve cringed at the pain of an exhausted, frustrated, devastated and broke seller in the distressed property arena, Probate investing emerges as a lower-impact strategy because in most of these cases, people actually want to sell the houses.

Solve Problems by Igniting Motivated and Qualified Seller Desire
When seller desire is present in a deal, there is far less attachment to property equity and fewer hassles, Preston says. Usually with probate deals, seller emotions are focused on the loss of a loved one rather than on the loss of a dream or a lifestyle.

For folks who are grieving, selling the house is just another of the many often-overwhelming tasks they must perform to resolve pressing estate issues, which in many cases, also requires prompt debt resolution.

Probate carves a great niche for real estate investors and though it is growing in popularity, competition remains minimal. Compared to the REI feeding frenzy in foreclosure and other distressed property markets, competition is virtually non-existent in this arena.

Worth the Wait
The first time Preston released his “Probates By Preston” course was in May. At the time, Preston strictly limited the initial release to fewer than 500 copies, of which I got one. Soon after, “Probates by Preston” went totally viral. He reports that his first limited edition sold out in five hours.

Apparently, I was one of the lucky few to get a chance to check out that first release and was so impressed, that I immediately wanted to write about it for members of my GaryBoomershine.com community. Actually, I’ve been waiting to tell you about it because it’s not been available since that fleeting moment in May.

If you move fast on Preston’s noon EDT launch deadline at this location, you could get a copy of this course – and some totally memorable E-mentoring from from Preston — all for for a song.

This entry was posted on Wednesday, August 13th, 2008 at 12:00 am and is filed under Boomer's Picks, REI Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.