LAREIC Hosts Investor Essentials Seminar

I’ll be heading south on Saturday to check out the Los Angeles Real Estate Investors Club’s (LAREIC) Investor Essentials Seminar. I’ll be teaching entrepreneurs how to Make Tons of Cash in Creative Real Estate and explaining how their success hinges on effective marketing. There is a lot more to this than just a catchy lesson title. Clearly, greenbacks don’t raise the dead or cure cancer, but tons of cash — especially in creative real estate — is the lubricant for success.

It has been statistically proven that seven out of 10 millionaires in the United States have made their fortunes in real estate. In the meantime, the other three have kept their millions by investing in real estate. This is all true even in California, where RealtyTrac reports bank repossessions are up 557 percent over this time last year. While these figures represent devastation for many, real estate investors are beginning to see new opportunities emerge on the market’s horizon.

There is no disputing the credit crunch and the market downturns in the Golden State have taken their toll. As a California real estate investor, I know what the conditions are, just as I understand their cyclical nature. I’ve bought and sold hundreds of properties, and have seen Bay Area markets rise and fall like the tides.

But despite the market’s persistent downturn, if you’re buying right and getting the good deals, you’ve got great potential to succeed. In my business, SalesTeamLive, I see this happening every day. We have more than 800 people using our Done-For-You marketing service and we’ve sent out more than 8 million mailers for folks across the country. In the past six months alone, we’ve generated over 40,000 inbound calls. This business gives me a bird’s eye view of what’s happening in markets throughout the nation.

I see viable real estate investment opportunities in many markets, but especially in California. People are picking up properties for 50 to 60 cents on the dollar. And if they’re buying right, there are plenty of motivated and qualified buyers out there who will take them off their hands.

However, I’ve also noticed that, especially with the gloomy headlines, the credit crunch and the market’s woes, a lot of us tend to be fearful, become overwhelmed and procrastinate. This Saturday in L.A., I’m going to teach entrepreneurs how they can overcome the negativity and show them exactly what their time is really worth. Using the right tools, real estate investors can still write their own tickets to the destinations of their choice.

In California specifically we’re coming into one of the best buying opportunities of all time. If you’re using the right model and you already know what works, you don’t have to invent it. It’s easy to make money right now in this market if you have the success formula.

If you can’t be in L.A on Saturday, please remember that you don’t have to innovate to make it in this business:

  • If you want success, it comes down to marketing;
  • If you want survival, it comes down to automation and delegation;
  • If you want wealth, it is waiting for your call.

If you would like to hear an audio preview of my presentation, recorded during a phone conversation with LAREIC President Phyllis Rockower, it is freely available on her Investor Essentials registration site.

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